I am a problem solver and always have been. I enjoy the problem solving process in all aspects of my life — from work down to my outfits.

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My official background is in advertising from Art Center College of Design (Pasadena, CA) and Business and International Relations from the University of Southern California (Los Angeles, CA - Go Trojans!).

 

There is one defining moment when I started to think that the life of excel spreadsheets and word docs might not be enough for me. It all started on April 1, 2004 when I decided it would be a great idea to prank my friends with the oh-so-familiar LA City Parking Tickets. I had already done the research with all the parking tickets I had received and just did a little extra recon to collect friends' vehicle information (not creepy at all). I then emulated the tickets and envelopes down to the millimeter using Photoshop 7 and the skills that I had retained from high school. This was before I knew the beauty that is Kelly Paper, so I utilized the white borders of Fendi ads from WWD, which were the same glossy white textures of the tickets.

 

You could say that I was just a young con-artist in the making, but I call it keeping in line with brand standards.