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Allergan
Brilliant Distinctions

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Allergan is a global pharmaceutical brand which includes Botox and Juvederm in its portfolio. Brilliant Distinctions is Allergan's loyalty program for their family of brands.

As the lead creative on the account, I lead a team of art directors, designers, copywriters, UI/UX designers, and editors. We created the look and feel of Brilliant Distinctions, and catered to all the touch points of the program from marketing materials, to photography assets, to physician's portal design to social media. I also, supported Group Creative Director in rebuilding the department and maintaining strong senior client relationships,

FOR

Accenture Interactive fka MXM​

ROLE

Associate Creative Director

PROJECT TYPE

Creative Lead

Art Direction​

Pre-Production

Production

Post-Production

Library Asset Shoot

The yearly Library Asset Shoot was to create photography and assets for the upcoming year's creative. These assets were to be leveraged across all brand materials, from print to web, to the app to the shows.

Image by Pedro Lastra
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Set the look and tone of the photography. And shot in the vibrant streets of Chicago.

Worked with casting directors, producers, location scouts, stylists, prop stylists, hair and makeup artists, photographers, and retouchers.

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Brilliant Distinctions Relaunch Kit

Trifold brochure

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Website

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Quick Reference Card for Physicians

(sized for physician's coat pockets)

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App

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Counter Card

(for front desk display)

Launch Kit Mailer Box

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Photographer: Andy Ryan

Stylist: Kim Johnson